Summer came and went and with it, an August full of headlines to make one’s head spin and a September that looks to be running at the same pace. Here are the best and the brightest in the Back to School Edition of The Ad Matter.
Read MoreWelcome to the July edition of The Ad Matter. This month’s newsletter highlights a range of ad law headlines including a case on yoga pants, SPAM (CAN not canned), and the latest COPPA vs. big data collection story.
Read MoreNot exactly the way the well-known phrase goes of course but that seems to be what’s going on in the world of privacy regulation.
Read MoreAt least that seems to be the message Victoria’s Secret is conveying to its competitor, a small start-up lingerie company named ThirdLove.
Read MoreGame. On. Nevada joins California in enacting its own privacy statute to protect consumer data.
Read MoreIt’s high time for CBD advertising regulation according to the FDA and FTC. The agencies sent letters to three companies -Nutra Pure LLC, PotNetwork Holdings, Inc. and Advanced Spine and Pain, LLC – who sell and advertise products containing cannabidiol (“CBD”).
Read MoreAs the song from Annie goes, “You’re never fully dressed without a smile.” But one company wasn’t smiling so much this week when a California federal court granted an injunction against them for using a competitor’s hashtag in social media posts.
Read MoreWhat is substantiation? It’s not what we do the day after we have ice cream sundaes for dinner (that’s rationalization). It’s what advertisers should do every time they make a claim about a product or service.
Read MoreWhat happened this May in the world of advertising law?
Read MoreROSCA is the Restore Online Consumer Confidence Act. It’s the rule under the FTC that regulates negative option offers. You know those offers, they go something like this.
Read MoreThere are lots of scary headlines lately but this one may be the scariest yet: Here Comes Generation Alpha. The name is what it implies – move over Millennials, Alphas are the new, well, alphas, when it comes to who is making household purchasing decisions.
Read MoreIf we were waiting to see what effects the General Data Protection Regulation, fondly known by now as the GDPR, would have on US based companies, we have clues. Another 56.8 million of them – the amount of the fine against Google for non-compliance with the consent requirements of the GDPR.
Read MoreWhile February is the shortest month (and for us Richmonders, the one with the strangest weather), it was not without an abundance of advertising law updates and headlines. In this post, I summarized my top Five for February.
Read MoreIn Part I of Alphabet Soup, I outlined the online advertising self-regulatory framework. In Part II, I focus on the Advertising Self-Regulatory Council (“ASRC”).
Read MoreEveryone is familiar with the Federal Trade Commission which is the main federal body regulating and enforcing advertising laws. But in addition to federal regs, the advertising industry has a robust and complex self- regulatory framework. This framework provides voluntary guidelines and best practices for all aspects of the advertising industry.
Read MoreBeware, parents – while smart toys may have lots of appeal, they may not be safe. Internet connected toys are often equipped with cameras, sensors, tracking capability, and more.
Read MoreFTC Reinforces its Position that Compliance is Everyone’s Responsibility: In a recent FTC action, a PR agency, its CEO, a magazine publisher, and its owner, were found to have broken several FTC rules.
Read MoreReal Time Marketing (“RTM”) is when marketers react quickly to a moment such as an event, a national celebration, a big game – in an effort to add some relevance into a consumer conversation.
Read MoreA federal court in California just made it a little harder for your goods to be sold by unauthorized resellers on online marketplaces, giving brands the advantage when it comes to protecting brand quality and safety.
Read More2018 ended with some exciting advertising law headlines: dropped lawsuits, cannabis regs, and SEC settlements with DJ Khaled and Floyd Mayweather, Jr.
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